iPhone 17 Pro will come with a thankless feature

As leaks about Apple’s next flagship series intensify, the iPhone 17 Pro is claimed to receive one of the most talked-about upgrades in recent years. Rumor has it that Apple is preparing to address the low base storage issue, which has long been a criticism among users, in the Pro models.

256GB Will Be Standard with the iPhone 17 Pro

According to a post on Weibo by a reliable leaker named Instant Digital, the iPhone 17 Pro will launch with 256GB of base storage instead of the standard 128GB. This change will bring the two Pro models in the series (the 17 Pro and 17 Pro Max) to the same starting capacity, creating more consistency within the product line.

As you may recall, in the current iPhone 16 series, only the Pro Max model started with 256GB, while the standard Pro model remained at 128GB. This new move aims to reduce confusion between the Pro models and offer users ample storage from the outset.

However, according to the leak, this upgrade will not be free. Apple is expected to raise the starting price of the iPhone 17 Pro by $50, citing rising costs.

According to industry analysts, this price increase stems from rising component costs and tariffs, rather than an arbitrary price hike. Apple’s strategy here is quite clever: Instead of simply increasing the price, it’s offering tangible value to consumers by doubling the storage space. This “value-added” increase is intended to soften the impact of the price hike on consumers and positively influence their purchasing decisions.

Leaks predict that the standard iPhone 17 and the upcoming iPhone 17 Air will retain their current 128GB of storage. Expected pricing is expected to be as follows:

• iPhone 17: $849
• iPhone 17 Air: $949
• iPhone 17 Pro: $1,045

The same source, confirming previous leaks, points to September 9th as the launch date for the iPhone 17 series. Let’s see what the prices of these models will be in Türkiye.